From the weekly Joe Show and Advantages Hot Deals Sales Tip of the Week, to Trade Shows and Events, ASI-TV covers a lot of ground and we’re really proud of our videos. So much so that we’ve decided to give them a sweet makeover and a new home on ASICentral. The following is a breakdown of all the features of our new Videos Pages:
Appearance. All our videos are still housed in YouTube, but you can play all of them on ASICentral in our beautifully customized video players. Each player has a main window that allows you to watch the most current video, with a list of archived videos to the right. See Example, below.
Branding. We’ve come up with 7 top-level categories for all our videos that shy away from the traditional name-branding of the videos for a more categorical branding. The following are the 7 new branding categories:
Navigation. Once you’ve accessed our new Videos Pages, you are now within the “Videos” experience, which means you can now choose from a customized set of icons above the video players for more videos. There seven categories discussed under “Branding” are represented in the new navigation iconography and you can toggle between videos simply by clicking on the icons. See Example, below.
Location. By adding the Videos Page in our vertical navigation, you can always access the Videos page from anywhere on ASICentral. Just look about midway down the left navigation and you will see the following icon:
Here at ASI, we film thousands of hours of video most of which ends up on the cutting room floor never to see the light of day … until now!
Ladies and gentlemen, ASICentral Team Blog is proud to present to you Bloopers: Not Seen on ASI-TV! which contains some of our most outrageous and hysterical video outtakes from the past year. Don’t miss:
The Joe Show’s Joe Haley wearing a hot, sexy gold jacket two sizes too small (must’ve been cold in the studio that day, eh Joe?! Oooh!)
Advantages’ Editor Kathy Huston befuddled yet again by technology (yes, Kathy, the red light on the camera does mean it’s recording)
Counselor Managing Editor Andy Cohen doing his stoic best to remain serious among his goofier colleagues
And the highlight that brings it all home …
Editor in Chief Melinda Ligos showing off her cheerleading chops with a cute little dance routine to the tune of, what else but “Dancing Queen” by ABBA.
Hey, if Obama Girl, The Star Wars Kid and the band OK Go can do it, why not ASICentral?! I’m talking about putting video on YouTube and riding the wave to fame and fortune!
Well, maybe not fortune, but here at ASICentral we’re all about fame, taking advantage of the latest technology and trends and using them to market and spread the ASI love. The ASI TV love, that is!
Hoping to expand our horizons, we are now putting all our videos on YouTube. Check out our cool new YouTube video channel here and if you’d like to get updates on when we post new media, click the yellow “Subscribe” button in the upper-left corner of the page.
Now, for some of the benefits of YouTube:
Exposure. By putting all our videos on the largest video sharing website on the planet we increase our potential audience exponentially. Through the very nature of surfing YouTube, there’s no telling who might stumble upon our videos … and love them (or hate them or both! as my college professor once said, “There’s no such thing as negative publicity!”)
Community. Our new ASICentral YouTube channel is a breeding ground for community interaction. Watch videos, share ‘em, comment on ‘em, send them to friends, email us … it’s all here on our channel page!
Playlists. Just interested in one specific type of video, like the Joe Show? All our videos are separated out in playlists and are accessible individually or in one video player.
It’s a free service. OK, this one’s more a benefit to us, but what the hell right?
Viral phenomena. By being on YouTube this is what could happen, the potential for our videos to gain widespread popularity through Internet sharing (see three examples above).
Best of all, we’ll eventually be implementing YouTube custom video players onto the site so that you can watch ASI TV without ever having to leave ASICentral. And who knows, if Joe Haley of The Joe Show fame ever decides to model a new line of promotional product speedos, we just might have our newest Internet sensation here at ASI.
–ViralVin
ps — take a look at an example of a “viral phenomena” below. remember this video from a few years back? over 45,000,000 views! the song really wasn’t all that great but the band decided to film a catchy video for it and the next thing you know these guys are doing the treadmill dance on letterman! crazy. yeah, it’s like that.