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Thursday
July 22, 2010 Olivia Newton-John InterviewFiled under: Education, site updates Olivia Newton-John — that’s right, Sandra Dee herself! — is not only a breast-cancer survivor but the spokesperson for a new breast self-exam item called Livgeiger. The actress and singer recently sat down with Counselor magazine for an interview about Livgeiger. Listen to the podcast here. And here’s the news excerpt From Counselor PromoGram, vol. 732: Newton-John, a breast-cancer survivor, is the spokesperson for the product, which will be sold by Geiger’s new unit, called Livgeiger (www.livgeiger.com). The item has a retail price of $19.95 apiece. Companies and organizations can use it as a promotional product by placing logos or messaging on the device’s handle, packaging and carrying case. In this exclusive interview, Newton-John sits down with Counselor to explain her vision for the product and how it fits into the ad specialty market. Click here to listen to the podcast.
Wednesday
July 21, 2010 Counselor State of the Industry 2010Filed under: Research, Uncategorized, site updates
From the exclusive Distributor and Supplier Top 40 list to the strategies on how to improve your business, the Counselor 2010 State of the Industry is chock full of stats, facts, how-to manuals and much more! Plus, as an added online bonus, we’ve created a video with tons of charts, graphs, quotes and “Did You Knows” regarding the industry in 2009. So what are you waiting for?! Check out www.stateoftheindustry.com now!
Tuesday
July 6, 2010 20 Creative ThinkersFiled under: site updates
And we here at ASICentral came up with a creative and interactive way to display them. Presenting the decorated apparel’s 20 Creative Thinkers, online style! Click here to check it out. Enjoy! –ThinkTank
Tuesday
April 13, 2010 ASI Education Update: Webinars Page RedesignFiled under: Education, site updates The value of education within the promotional products industry cannot be emphasized enough, and success greatly depends upon your knowledge of everything from the latest sales and marketing trends to negotiation strategies. Our ASI Education folks — in particular Nicole Rollender and Dana Reaume — do a terrific job every month presenting Webinars geared toward the education of promotional products professionals. (For those of you who don’t know what a Webinar is, let me elaborate. It’s a free 60-minute online course that you take simply by logging onto your computer at a predetermined time. The presenters and moderators do all the work - all you need to do is show up and pay attention! From informative discussions and slideshows to interactive discussion rooms, our ASI Education Webinars are really a great way to learn how to succeed in this industry. Best of all, Webinars are archived so you can learn any time, 24/7.) And now we’ve given the ASI Education homepage a nice, new snazzy look so you can register and access archived Webinars more easily. Click here to see the page, and use the tabs above the calendar to toggle between the upcoming and archived Webinars. (NEXT WEBINAR: Become an Eco-Apparel Selling Expert, Weds. April 14, 2-3 pm EST - Register now!) Got questions or comments about the new Webinars homepage? Feel free to email us at feedback@asicentral.com. Shout out to Sr. Web Designer Craig Veltri for the design! – Deez
Monday
March 8, 2010 Interactive Map: Hottest U.S. Sales RegionFiled under: Education, site updates Of the 4 major U.S. regions (Northeast, South, Midwest, West), which do you think did the best in overall promotional products sales in 2009? What were their top markets and hottest items? Unemployment numbers? Give up? Well Advantages’ magazine has done a terrific feature this month called What’s Hot in Your Neck of the Woods where all of these questions are answered, and more including regional sales forecasts for 2010! And best of all, we here at ASICentral took the liberty of creating an interactive map that allows you to simply mouse over the region for a pop-up of all the details. Simply click here to see the map! (Or click here for entire article.) And for those of you who would rather get the numbers right here, below are all 4 regions ranked by overall sales in 2009 (Go South!). – VINteractive
Thursday
January 21, 2010 Introducing the ASI Tweet TrackerFiled under: site updates BREAKING NEWS! ASICentral now has a Tweet Tracker! If you’re asking yourself, well what’s a Tweet Tracker (don’t worry, you’re not the only one I’m sure), let me explain. Since ASI has 5 different people using Twitter for various aspects of the company (CEO Tim Andrews, Randi Bromberg for ASI Show, SGR Editor Michele Bell, Stitches’ Editor Nicole Rollender, and Yours Truly for ASICentral), we thought it would be a great idea to aggragate all five “tweeters” on the ASICentral homepage so that our users can actually read what’s being posted in Twitter right on ASICentral! So every time one of us posts a “tweet”, it’ll appear in the aggragator module, which looks like this: See the Tweet Tracker live now on the ASICentral homepage by clicking here. So why add a Tweet Tracker? It allows us to present even more content on our homepage while showcasing to our users not only out continued effort to embrace social media, but exactly what we’re doing with it. Pretty cool, huh? Let us know what you think about the new Tweet Tracker by posting a comment below or emailing us at feedback@asicentral.com. – TweetieDee
Monday
January 11, 2010 Subscribe to the ASI News FeedFiled under: site updates There’s a ton of news happening in this industry and we try our best to get everything onto our homepage news rotator, but many of our users have been clamouring for one place where they can find all the industry news without having to sift through the rotation of the panels. Ask, and ye shall receive. Thanks to our new RSS feed, ASICentral now has a one-stop shop for industry news. Not only can you now find all the news from the homepage in our new RSS list, but you can also subscribe to the list and have the content come to you. Beautiful, huh? Just click the icon here to learn more and subscribe! – Mr. RSS
Monday
December 14, 2009 How Well Do You Know Your Designers?Filed under: General, site updates For the December 2009 issue of Advantages’ magazine, Editor Kathy Huston ran a story that was all about designers and some of the interesting things they do. From sparkling logos to coffee-scented inks (no kidding!), designers today really have to be a creative bunch. It’s a great read and I highly recommend checking it out, but then we here at ASICentral started to to wonder, How well do we really know the designers and some of the things they’ve done? I mean, I can count on one hand the designers I know and the items they’ve designed. Let’s see, hmmm, there’s Ralph Lauren and the classic Polo shirt, and, umm, well OK I’m drawing a blank … maybe I should’ve said one finger? Anyway, doesn’t matter what I know, it’s what you know that we’re interested in! So, we created a neat little Designer Match Game that poses your knowledge of designers with some of the brands they’ve done work for. Think you know designers? Then prove it with the … (click on the image above to play!) – DeezZINER Central
Thursday
December 10, 2009 Interactive Power 50Filed under: site updates With last month’s announcement of the annual industry Power 50, we here at Team Central thought, “Hmmm, how can we spice this up online?” After all, it’s just a list of names … And Since Counselor magazine was doing an extended spread in their December issue on every Power 50 player, we figured it might be kinda fun to add an interactive element to the package. So, with a little creativity and some technological finesse, the Interactive Power 50 was born! In this cool, new ASICentral feature, you can learn about each of the Power 50 players — including their rank, reasons for ranking, comments about important industry topics — just by clicking on their headshots! Best of all, you control the tool simply by moving your mouse left or right on the screen, so you can pick who you want to learn more about and click on them. It’s that easy! So check it out by clicking here, or on the image above. Hope you enjoy it, and don’t hesitate to let us know what you think by emailing us at feedback@asicentral.com. – VINteractive
Friday
November 20, 2009 New ASICentral Video Pages LaunchedFiled under: General, Video, site updates From the weekly Joe Show and Advantages Hot Deals Sales Tip of the Week, to Trade Shows and Events, ASI-TV covers a lot of ground and we’re really proud of our videos. So much so that we’ve decided to give them a sweet makeover and a new home on ASICentral. The following is a breakdown of all the features of our new Videos Pages:
And that’s the gist of the new Videos Pages! To access the new Videos Pages, click here. And if you’ve got any feedback regarding the new pages, please send to feedback@asicentral.com. – VideoVND |


Yes, folks, it’s that time of year again! Time to get a raw data look into the overall health of the promotional products industry, as well as gain some insight on how to move your business in the coming years. Ladies and gentlemen, welcome to
For the July issue of Stitches magazine, Editor Nicole Rollender went in search of the 20 people who are shaking up the decorated apparel market right now with their innovative ideas. From those toying with new decorating techologies to those taking digitizing to a whole new level, Nicole came up with a great list of the industry’s most creative thinkers.





