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Tuesday
March 27, 2012 Poll Results - Do You Text and Drive?Filed under: Poll Results OK, I’ll admit I still do it occasionally but certainly not as much as I used to (especially since it’s now illegal). I can’t help it though, the temptation always there at my fingertips, beckoning and teasing me with every passing minute. What am I talking about? Texting and driving, of course. For millions, it’s an addiction that can be as dangerous as any drug. And if you happen to have a smartphone and drive, well, then you’ve already got the the ingredients for this growing problem. Which got me to thinking … how many people actually TWD? So I decided to set up an informal poll on ASI Central which would give our users the opportunity to vote anonymously. The results? Stunning. Surely our users would vote honestly — after all this isn’t Facebook and you wouldn’t be incriminating yourself by writing something like, “yeah, man, every day!” attached to your account — so I figured the results would be greatly in favor of this dangerous practice. But alas! With over 60% of the votes, our users voted “No” to texting and driving! Here’s the complete breakdown, including chart, to the question Do you text while driving?: (TOTAL VOTES: 213)
Friday
March 2, 2012 Poll Results - Do You Agree With Plastic Bag Bans?Filed under: Poll Results Another ASI Central poll, another surprise result … well, at least in my opinion. On Feb. 15 — coinciding with the controversial news that the city of San Francisco expanded its plastic-bag ban to include hardware stores, gift shops and eventually restaurants — we launched a poll asking our users if they agreed with the banning of plastic bags. Given that a bag ban would bode well for our industry (re-usable promotional grocery bags could fill the void of plastic bags) but struggling with whether our users would agree with more government control, I eventually concluded that a majority of our users would vote “Nay” on this ban, thinking it would be something to the effect of 60/40. Alas, not only was I wrong but the majority of our users voted in favor of the ban, to the tune of 52%. Here’s the complete breakdown, including chart: (TOTAL VOTES: 227) Do you agree with plastic bag bans? Yes: (118 votes, 52%)
Take the newest poll on ASI Central — Compared to three years ago, customer loyalty today is? — by clicking here.
Wednesday
February 8, 2012 Poll Results - Are You LinkedIn?Filed under: Poll Results
On January 3, we asked our users the following simple yes/no question: Have you ever used LinkedIn to get sales leads? Not a salesperson by trade, but fairly familiar with the social network LinkedIn, I didn’t believe that we’d get more than 25% of respondents saying that they have gotten sales leads there. But alas, the percentage was more than one-third (35%, 155 votes). For a social network whose primary goal is professional networking, it sure seems like a great place to mine for sales! Here’s the complete breakdown, including chart: (TOTAL VOTES: 437)
Take the newest poll on ASI Central — Compared to three years ago, customer loyalty today is? — by clicking here.
Monday
December 19, 2011 Poll Results - Best-Selling T-Shirt Color for 2012Filed under: Poll Results Michael Jackson wrote a song about them, television began in this way, and there’s even a famous cookie named after them? What am I talking about? It’s the colors black and white! And not only are they famous for these reasons, but apparently those are the colors our users believe will be the best-selling for T-shirts in 2012. On Dec. 2, we posed the following poll question on ASI Central: What do you think will be the best-selling T-shirt color in 2012? Winning by a mere 15 votes, black was voted on most by our users (36%, 96 votes) with white coming in second (31%, 81 votes). Blue, the color I believed would be the top vote-getter, came in third (12%, 31 votes). Here’s the complete breakdown, including chart: (TOTAL VOTES: 265)
Friday
December 2, 2011 Poll Results - Social Network Usage Per WeekFiled under: Poll Results So, just how much time do you dedicate to online social networking per week? That’s the question we posed to our users in the latest ASI Central poll, and the results were a little shocking (well, at least to me!). Of the 365 total responses, over 40% (151 votes) said they spent less than 1 hour a week in the social networks. Considering the enormous popularity of social networks like Facebook and Twitter, not only with the new generation and Millennials, but with Gen X’ers and even Baby Boomers, I was a bit taken aback that this was the most popular answer. The next most popular answer, 2-5 hours a week, was selected over 20% of the time (74 votes). The most extreme answer, more than 10 hours a week, came in fourth at about 12%. Here’s the breakdown, along with the chart:
How Much Time Per Week Do You Dedicate to Online Social Networking? (365 Responses)
Monday
October 24, 2011 Poll Results - T-shirts Rule!Filed under: Poll Results In our latest ASICentral.com poll, we posed the question: My top product sold in 2011 so far has been and offered our users several different answer options including Other. It probably shouldn’t come as a surprise to anyone that the T-shirt, that good ol’ staple apparel, was the most popular response. Just how popular, however, is where I was a little surprised. Of the 276 responses, an overwhelming 55% (151) chose T-shirts/Polos. The next closest — Other — had just 34 responses. Here is the breakdown of responses:
And here’s the graphic:
Tuesday
February 2, 2010 Poll Results: Tiger Woods’ WoesFiled under: Poll Results, Uncategorized Fore! Look out, Tiger Woods - according to our latest poll results, your brand is in trouble. If our latest survey is any indication about how the shamed professional golfer’s image will affect the sale of his products in this industry, then there’s a long road ahead for the marketers who deal in Tiger Woods’ merchandise. Earlier this year, I posted the following question: Are you less likely to sell Tiger Woods branded products to your clients in light of recent news? The answer options were simply: Yes, No and Maybe. Being from the old school, I immediately thought the answers would be predominantly “No”, that people would be more likely to buy and sell these products due to the meteoric rise in media scrutiny. The old adage There is no such thing as bad publicity stuck out in my mind, and I suspected the results would lean toward “No”. Somewhat to my surprise, almost half (178, 48%) of our respondents replied they’d be less likely to sell his name to their clients. Here are the full results broken down in a visual:
I suppose, then, that infamy does come at a steep price. Unfortunately, it won’t be Tiger Woods who pays up (he’ll be just fine financially), but those who are trying to repair and unload his branded merchandise. – TigerBeat
Thursday
January 14, 2010 Poll Results - Does Your Company Block Social Network Sites?Filed under: Poll Results, Uncategorized A few months back a co-worker of mine — you might know him as the dapper Joe Haley from The Joe Show — asked me if I knew what percentage of companies blocked social networks from their employees. Since ASICentral had recently started using YouTube to store all its videos including The Joe Show, and Joe had been getting some complaints that users could no longer access his videos, it was a great question. Could our video traffic be significantly affected because we were now storing videos in a social network like YouTube? I pondered this and thought it might make a great poll question for ASICentral, so I posed the following question in mid-November: Does your company block access to social networks like YouTube and Facebook? With social networks taking on an important role in business these days, my initial reaction was that 75% of all respondents would answer “No”, and I wasn’t too far off the mark. Here are the results:
So a little over 70% of our respondents said that their companies did not block access to social networks. A little lower than I predicted, but I suspect that number will grow in 2010, which is not only good news for businesses, but great news for Joe and his vids. – PollDaddy
Thursday
September 3, 2009 Poll Results: Christmas in AugustFiled under: Poll Results Remember those old Crazy Eddie commercials back in the day where the fast-talkin’ insane one hocked his audio hardware in August at such low prices that he claimed was practically giving the stuff away? Billed as “Christmas in August”, those commercials always stuck with me for several reasons: 1) What drugs was this guy on? and 2) Christmas in August?! How insane is that concept? Well, apparently not that insane if you’re in the ad specialty industry. In June, we polled our ASICentral users with the following question: In what month do you start focusing on selling corporate gifts for the holidays? The results were overwhelmingly, well, Crazy Eddie-like! Of the 226 respondents, the majority (81, 36%) started their holiday selling in August, while another 35% (80 voters) started in September, proving that Christmas does begin in August … well, at least in the audio and ad specialty industries! The complete results, below:
– CrazyVinnie PS - the original Crazy Eddie, in all his glory:
Friday
February 20, 2009 Poll Results: Predicting 1st Quarter SalesFiled under: Poll Results Hmmm, I don’t know what to make of the latest poll results on ASICentral. Either we’re all relentlessly pessimistic, or wearing rose-colored glasses because nearly 50% of the 431 votes cast were for two answers on extreme opposite ends of the spectrum pertaining to the following question: How do you expect your Q1 2009 sales to compare to Q1 2008? With 7 answer options as follows:
With the economy in recession, I fully expected the results to lean toward the negative, and they do, but they also lean toward the positive as well. Most respondents, 30.39% (131 votes), feel that 1st quarter 2009 sales will decrease more than 10% when compared to 1st quarter 2008. However, the second most respondents, 16.01% (69 votes), feel that sales will increase more than 10%! I realize that the negative outweighs the positive almost 2 to 1, but it’s still an interesting stat. And this is where I do my famous bottom line routine and try to make sense out of these results. Bottom Line: With the economy in chaos, a stimulus bill nobody can agree on or make sense of, a housing market that’s in shambles and chimpanzees on the loose, I really don’t think anyone’s sure what to make of their first quarter sales in 2009. The sweet thing is we’ll actually have verifiable results soon on ASICentral in our Research section under Industry Sales. Check back soon for results! And here’s the visual results of this month’s poll:
–TeamGreenspan |
We’ve closed out ASI Central’s latest poll, and again I am a bit surpised by the results.
