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About Tony Robbins …

Filed under: General

Growing up a child of the almighty television, I have lots of memories of sitting in front of the boob tube late at night watching mindless Joe Bob Briggs-inspired cheesy horror flicks, Johnny Carson and Taxi reruns as my brain rotted away. And as the night wore on and I drifted off to sleep, I inevitably woke … to Tony Robbins and his white teeth.

Sure, they were lovely and big and bright, but why would I always wake to them? Did Tony Robbins own the late-night infomercial market? Well, if you grew up in the ’80s and had, like, only a handful of stations, then yeah, I think he did!

Anyway, my first impression of Tony Robbins was of an annoyingly verbose, albeit well-spoken, talking head who seemed to have an excellent grasp of what he was talking about, though I never listened. I was too fixated on his bleached teeth, and so I just didn’t like him.

But in the early 2000s, he appeared in the movie Shallow Hal with Jack Black — the movie where i not only discovered how ginormous Robbins is, but also that he has “banana hands” — and a newfound respect was born. He played himself in the movie and really came across as endearing and genuinely interested in helping others help themselves.

Since I joined ASI in 2007, Tony Robbins has been a keynote speaker at one of our ASI Shows and is set to be the keynoter next week at our San Diego show and, though I’m not going, I really wish I could. Because from what people have told me from the last time Tony appeared at a show, he’s really something special.

So if you’re going to the ASI Show San Diego next week, but aren’t going to see Tony Robbins, then I need to ask … what’s wrong with you!!? It’s FREE!!! And all you gotta do is click here to register!

And if you simply can’t make it, I’ll be glad to go in your place.

– deezTV


SNOWMAGEDDON!

Filed under: General

Philly and the surrounding suburbs are currently experiencing Snowmageddon 2010 (definition: 20+ inches of snow followed by 20+ more inches of snow 4 days later), and we had a rare day off yesterday. So I threw the gauntlet down to the folks in Editorial and asked them to send me their best snow pics. I’m proud to say they didn’t disappoint …

Enjoy!

– DEEZ

Gunnar lovin’ the snow. (Photo: Sent in by Samantha Tucker)
Gunnar’s about to pounce on something in the snow. (Photo: Sent in by Samantha Tucker)
Editorial’s newest employee Jennifer Vishnevsky snapped a pic of her “Little Snowmen!” (Photo: Jennifer Vishnevsky)
A classic pic! Joe Haley, chomping on a cigar, out and about in the neighborhood. (Photo: Joe Haley)
From Designer Hillary Braubitz, a snowman with style - damn, I love that scarf! (Photo: Hillary Braubitz)   
Hey Joe, cigars are good in the snow, but beer is better. This is how we do it in Jersey. (Photo: ME!)
Snowmageddon 2010 - don’t I look thrilled?  (Photo: ME again!)
Counselor Editor Andy Cohen’s five-year-old Jason happily learns a valuable lesson: Making a snowman is really hard work.(Photo: Andy Cohen)
Counselor Editor Andy Cohen and his son, Jason, hit the slopes.(Photo: Andy Cohen)
NJ license plate. (Photo: Dawn Shurmaitis)
From Melinda Ligos, on her dachsund: “I bet Daisy wishes she had some logoed doggie apparel about now.” (Photo: Melinda Ligos)
A snowy and “icicly” scene from Kerry Boderman’s porch. (Photo: Kerry Boderman)
From Joe Haley: That busted fence in the back makes it look like Ralphie’s back yard from A Christmas Story.(Photo: Joe Haley)                                   

A scene from my pal Michele Bell’s neck of the woods. (Photo: Michele Bell)
From Kerry Boderman: My full-time job today is clearing the birdfeeders of snow so that the birdies can find the seed. Here we have a white-breasted nuthatch on the right feeder, and a goldfinch peeking around the side of the left feeder.
(Photo: Kerry Boderman)
Ice in the Lambertville, NJ, canal. (Photo: Dawn Shurmaitis)
Mannequins in downtown New Hope. (Photo: Dawn Shurmaitis)
From Nicole Rollender: View from south jersey. What a post-groundhog day winter wonderland! (Photo: Nicole Rollender)
From Joe Haley: Nigel’s snow-covered snowtube looks like a frosted donut … ohhhh, donut! (Photo: Joe Haley)
From Scott Fuhr: What’s left of the grilling possibilities on our back porch. (Photo: Scott Fuhr)
From Scott Fuhr: OK, now which one is my car? (Photo: Scott Fuhr)
   

Links To Assist in Haiti Relief Effort

Filed under: General

If you or your company would like to donate to relief efforts in Haiti, please click on a link below and help.

Red Cross: www.redcross.org

Salvation Army: www.salvationarmyusa.org

UNICEF: www.unicef.org

Clinton Bush Haiti Fund: www.clintonbushhaitifund.org


Obama Ad Removed From Times Square

Filed under: General

This week we reported in Counselor PromoGram that the Weatherproof Garment Company, which supplies its apparel to the ad specialty market under the MV Sport (asi/68318) name, planned to remove a much-discussed Manhattan billboard following a request from the White House.

Well, according to the New York Times, the company has now agreed to remove the controversial billboard after discussions with the White House. (Click on image at left for larger version.)

According to the company’s reps: “Although Weatherproof believes that it had sufficient legal basis for displaying the billboard, it will be replacing the billboard in order to cooperate with the request of the White House.”

The image portays the president wearing one of Weatherproof’s jackets when he visited the Great Wall of China last November, and the company — like any company hoping to take advantage of publicity — seized the moment and used the picture in its ads.

According to a lawyer quoted in the New York Times’ article, “The legal framework for re-use of an image of a president is somewhat unclear, falling between publicity rights and the First Amendment.”

Anyway, this got me to thinking, is this really much ado about nothing? I really think Weatherproof could have fought this and won, but I digress. Take the following poll:


How Well Do You Know Your Designers?

Filed under: General, site updates

For the December 2009 issue of Advantages’ magazine, Editor Kathy Huston ran a story that was all about designers and some of the interesting things they do. From sparkling logos to coffee-scented inks (no kidding!), designers today really have to be a creative bunch. It’s a great read and I highly recommend checking it out, but then we here at ASICentral started to to wonder, How well do we really know the designers and some of the things they’ve done?

I mean, I can count on one hand the designers I know and the items they’ve designed. Let’s see, hmmm, there’s Ralph Lauren and the classic Polo shirt, and, umm, well OK I’m drawing a blank … maybe I should’ve said one finger?

Anyway, doesn’t matter what I know, it’s what you know that we’re interested in! So, we created a neat little Designer Match Game that poses your knowledge of designers with some of the brands they’ve done work for.

Think you know designers? Then prove it with the …

(click on the image above to play!)

– DeezZINER Central


New ASICentral Video Pages Launched

Filed under: General, Video, site updates

From the weekly Joe Show and Advantages Hot Deals Sales Tip of the Week, to Trade Shows and Events, ASI-TV covers a lot of ground and we’re really proud of our videos. So much so that we’ve decided to give them a sweet makeover and a new home on ASICentral. The following is a breakdown of all the features of our new Videos Pages:

  • Appearance. All our videos are still housed in YouTube, but you can play all of them on ASICentral in our beautifully customized video players. Each player has a main window that allows you to watch the most current video, with a list of archived videos to the right. See Example, below.

  • Branding. We’ve come up with 7 top-level categories for all our videos that shy away from the traditional name-branding of the videos for a more categorical branding. The following are the 7 new branding categories:
  1. Hot New Products (Videos from The Joe Show)
  2. Fun (Collection of humorous videos)
  3. Sales Tips (Videos from Advantages Hot Deals Tip)
  4. Industry News (Videos from Counselor PromoGram)
  5. Fashion & Apparel (Videos from Your Stitches & Wearables Fashion Sense)
  6. Media Clips (Videos from media outlets about the industry)
  7. Trade Shows & Events (Videos from the ASI Show and other Events)
  • Navigation. Once you’ve accessed our new Videos Pages, you are now within the “Videos” experience, which means you can now choose from a customized set of icons above the video players for more videos. There seven categories discussed under “Branding” are represented in the new navigation iconography and you can toggle between videos simply by clicking on the icons. See Example, below.

  • Location. By adding the Videos Page in our vertical navigation, you can always access the Videos page from anywhere on ASICentral. Just look about midway down the left navigation and you will see the following icon:

And that’s the gist of the new Videos Pages!

To access the new Videos Pages, click here.

And if you’ve got any feedback regarding the new pages, please send to feedback@asicentral.com.

– VideoVND


What’s Wrong With This Email?

Filed under: General, Uncategorized

THIS CONTEST IS NOW CLOSED. WE WILL POST WINNER SHORTLY!

Advantages’ magazine did a great story this month about how to energize your business emails and make them more efficient while pointing out the do’s and don’ts of workplace correspondence. Of course, being someone who has been using email for business for well over 10 years I have seen my share of poorly written and cringeworthy emails (perhaps, even guilty of a few!). In the article was a great example of an email that, though seemingly innocuous and good-intentioned, contained a ton of problems. Below is the example without the corrections …

Think you can point out all the problems with this email? Prove it! Send us an email to feedback@asicentral.com with all the errors and, if you get the most right, we’ll post your name in an upcoming Counselor PromoGram and Advantages Hot Deals newsletter!

Good luck!

– sexybeast@asicentral.com


Vote! Tie Tuesday Part II

Filed under: General

Last week the men in ASI’s Editorial and ASICentral departments did an impromptu photo shoot on “Tie Tuesday” to find out who had the best tie.

This week, we all stepped it up with our finest ties. Vote below in the comments area or send us an email to feedback@asicentral.com for your choice!

Tie #1


Tie #2


Tie #3


Tie #4


Tie #5


Tie #6


Tie #7


Tie #8


Tie #9


Tie #10


Tie Tuesday @ ASI

Filed under: General

There are some real characters here at ASI. From the outwardly flamboyant Matt “Mr. Wearables” George to the subtly hysterical Andy “Captain Killjoy” Cohen, never a dull moment is had here in the hallowed halls of Advertising Specialty Institute.

So when for no reason I — who literally works in a dark closet with designers and developers and has no real pressing reason to dress formally – donned a tie a few Tuesdays ago, I received a bevy of snarky comments such as:

  • “Hey there, Senator!”
  • “When’s the interview?”
  • “My condolences”

And on and on. But then someone mentioned or said in passing that we should all dress up next week, and, not thinking of who I was dealing with, said, “We should do a Tie Tuesday.”

Boy am I sorry I did.

Now almost all the men in both Editorial and ASICentral are dressing up like members of the Young Republicans Club on Tuesdays (not that there’s anything wrong with that), and I’m taking the heat.

Anyway, this past Tuesday, thanks to Editor Joe Haley of The Joe Show, we had an impromptu photo session to ascertain the best tie @ ASI and, according to Joe, of course, he won when votes were solicited via email. But I’m not convinced. In fact, I think the results were skewed with everyone’s favorite cranky editor voting for himself multiple times. He was the gatekeeper of votes, so … Yeah.

Since I have my own blog, let’s do this thing fair and square. The following are the ties … let us know which one you think is the best by commenting below or emailing us at feedback@asicentral.com

– ASTie-Central

Tie#1

Tie#2

Tie#3

Tie#4

Tie#5

Tie#6

Tie#7


What’s Selling, What’s Not

Filed under: General

With the economy sucking and all, Advantages magazine took a look at some products that are doing well, and some that are not doing well. No surprises of course, just interesting to see what’s HOT and what’s NOT. Enjoy!

Shades:

Bottom Line: “And go get yourself some cheap sunglasses!”

Entertainment:

Bottom Line: Bigger isn’t always better.

Customer Appreciation:

Bottom Line: Hands off, buddy!

Jewelry & Watches:

Bottom Line: “Does anybody really know what time it is? Does anybody really care?”

Fun:

Bottom Line: Staycation nation!

– ShadyD


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