May 13, 2013
Filed under: Fun
For those who know me, just mention the word beer and you’ve got my attention (unless, of course, it’s immediately preceded by the word “Lite”). That’s why when I saw the headline “8 Best Beer Towns in America” online recently I got giddier than Norm Peterson during Happy Hour.
Having lived in the Philly area a decade now, I know this town knows beer. And knows it well. From the annual Philly Beer Week to the multitude of established, well-respected brands in the area (Yards, Sly Fox, Nodding Head), I was curious if the City of Brotherly Love had made it onto CNN’s Top 8. Lo and behold, Philly’s there and representing hard at #6! Here’s the complete list:
And please send us your thoughts on the list. Did they get the list right? What cities or towns are missing?
April 8, 2013
One of my favorite sections of Advantages magazine is the Strategy section titled “How’d They Do That?” where the making of promo products comes to visual life! This month’s product: A logoed lollipop.
Here’s the 7-step process, provided by Grumpe’s Specialties Inc. (asi/58480). Enjoy! (Click below for a larger pdf version to see all the sweet detail!)
Click here for a larger image (PDF).
March 14, 2013
Grumpy Cat, the new Internet sensation that’s sweeping the globe faster than the Harlem Shake, is currently killing it as the star attraction at the annual South by Southwest Conference and Festival (SXSW) in Austin, TX. Interviews with His Grumpiness are hard to come by these days, but I recently had a chance to sit down with the legend — also known by his real name “Tard”, short for “Tardar Sauce” — to ask him a few questions. The following is the transcript of our conversation.
Team Blog: So Grumpy Cat, let’s start with an obvious question: Why are you so grumpy?
Team Blog: OK … coulda fooled me. Anyway, onto the next question. I work in the promotional products industry, or ad specialties, you know, products with logos that promote a company, product or service. Like T-shirts, pens and mugs. Got any favorite promotional products?
Team Blog: Alrighty then, appreciate the honesty. Now that you’re a big Internet sensation, inspiring thousands of grumpy memes and rubbing elbows with celebrities, you must have some good stories, right?
Team Blog: I’ve been called worse. But anyway, there must be things you like, right? Got any favorite movies?
Team Blog: Awesome! Well, that’s a start. Whaddya think about the new Star Wars Episode 7 currently in pre-production. Are you psyched?
Team Blog: Well, that makes one of us.
Team Blog: OK, I guess we should end here before your claws start doing the talking and I end up with cat-scratch fever or something, ha ha!
Team Blog: That was a joke … a bad one … sorry. Please don’t hurt me.
March 5, 2013
I’m not much of a book reader outside the occasional novel about serial killers (don’t judge). But when I found out Advantages magazine was reaching out to industry people for titles that not only motivated them, but inspired sales, I surely was curious.
From the popular (The Biography of Steve Jobs) to the unusual (Who Moved My Cheese?), this article titled “Book It! 10 Title to Inspire Your Sales” is loaded with great tips and advice on how to find motivation when you need it. Read this article now, and in the meantime, here are the 10 titles chosen:
February 28, 2013
If you know that line and who uttered it repetitiously in the famous 1986 film Ferris Bueller’s Day Off, then you know the deadpan humor of Ben Stein. The actor — who’s also an economist, best-selling author, attorney and professor — will be giving an exclusive ASI Radio interview on Tuesday, March 5 at 10:30 am EST.
Ben, who will also be the keynote speaker at the ASI Show Long Beach in March, will be discussing everything from small-business challenges to political predictions, and everything in between. So if you’re up for a lot of good business advice and a little humor to boot, then you don’t want to miss this show!
February 19, 2013
Just a few days ago, I never heard of The Harlem Shake. Now, I can’t go a few hours without hearing about it!
Featuring a song by Baauer of the same name, The Harlem Shake is basically an Internet meme that went viral earlier this month where groups of people film themselves emulating a funky dance style. Lasting no more than 30 seconds, The Harlem Shake begins with one individual — usually masked or helmeted — dancing alone for 15 seconds and surrounded by people who seem quite oblivious. Then, as the music kicks in, everyone joins the convulsive dance. It’s the craziest thing I’ve ever seen. Well, not really, but you know what I mean.
How or why this has become such an Internet sensation is befuddling, but it’s so pervasive that some of the folks in the industry — including ASI — have jumped onto The Harlem Shake bandwagon. Check them out below, and if your company is doing one, we want to know! Post a link here, or email us at firstname.lastname@example.org.
February 13, 2013
Queue Barry White’s Greatest Hits and get the wine chillin’ … it’s that time of year again, when lovers young and old exchange heart-shaped Hallmark greetings, drop ridiculous dough on fancy restaurants, and overdose on chocolate. Yep, Valentine’s Day 2013 promises to be all that and more for those of us with significant others. (For those of us without, like yours truly, there’s always a hockey game on and cold beer in the fridge.)
And in keeping with his annual tradition, Joe Haley of The Joe Show fame presents his top sexy promotional products of the year. Watch this year’s video here, and in the meantime here is the list of the 6 Sexy Products for Valentine’s Day:
September 14, 2012
There’s no denying the power of the hoodie. From the classroom to the boardroom, the popular apparel seems to be everywhere. Even my grandmother has one … with bling no less!
This month’s Wearables feature “Hoodie Nation” by Christopher Ruvo drops the knowledge on how you can tap into the sheer awesomeness of this wearable and strike sales gold. Read on for details, and in the meantime enjoy these 5 hoodie pop culture highlights:
September 11, 2012
It’s a bird, it’s a plane, it’s … the ASI Radio Show finger puppets?!
Just when I thought I’ve seen it all in the studios of ASI Radio, in walked SGR Editor Michele Bell today with a straight flush of superhero finger puppets, each depicting a different host of the show. We’ve got:
In case you’re interested, Rich Carollo from Lion Circle (asi/67620) created these. Here’s a pic of them all:
September 5, 2012
Filed under: Fun
Another week, another political convention! My colleagues Joan and Jen visited the RNC last week in Tampa and sent back fun pics of ad specialties they found (Click here for products from the RNC). This week: It’s Joan again, and our very own Joe Haley, scouring the DNC in Charlotte for promo products. See what they’ve found, below.