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8 Best Beer Cities in the USA

Filed under: Fun

BeerFor those who know me, just mention the word beer and you’ve got my attention (unless, of course, it’s immediately preceded by the word “Lite”). That’s why when I saw the headline “8 Best Beer Towns in America” online recently I got giddier than Norm Peterson during Happy Hour.

Having lived in the Philly area a decade now, I know this town knows beer. And knows it well. From the annual Philly Beer Week to the multitude of established, well-respected brands in the area (Yards, Sly Fox, Nodding Head), I was curious if the City of Brotherly Love had made it onto CNN’s Top 8. Lo and behold, Philly’s there and representing hard at #6! Here’s the complete list:

  1. Portland, OR
  2. San Fran, CA
  3. San Diego, CA
  4. Boston, MA
  5. Denver, CO
  6. Philly, PA
  7. Bend, OR
  8. Asheville, NC

And please send us your thoughts on the list. Did they get the list right? What cities or towns are missing?


How’d They Do That? The Making of a Logoed Lollipop

Filed under: Education, Fun

One of my favorite sections of Advantages magazine is the Strategy section titled “How’d They Do That?” where the making of promo products comes to visual life! This month’s product: A logoed lollipop.

Here’s the 7-step process, provided by Grumpe’s Specialties Inc. (asi/58480). Enjoy! (Click below for a larger pdf version to see all the sweet detail!)

How'd They Do That?

Click here for a larger image (PDF).


Exclusive Team Blog Interview with Grumpy Cat

Filed under: Fun, General

Grumpy Cat, the new Internet sensation that’s sweeping the globe faster than the Harlem Shake, is currently killing it as the star attraction at the annual South by Southwest Conference and Festival (SXSW) in Austin, TX. Interviews with His Grumpiness are hard to come by these days, but I recently had a chance to sit down with the legend — also known by his real name “Tard”, short for “Tardar Sauce” — to ask him a few questions. The following is the transcript of our conversation.

Team Blog: So Grumpy Cat, let’s start with an obvious question: Why are you so grumpy?

Grumpy Cat:

Team Blog: OK … coulda fooled me. Anyway, onto the next question. I work in the promotional products industry, or ad specialties, you know, products with logos that promote a company, product or service. Like T-shirts, pens and mugs. Got any favorite promotional products?

Grumpy Cat:

Team Blog: Alrighty then, appreciate the honesty. Now that you’re a big Internet sensation, inspiring thousands of grumpy memes and rubbing elbows with celebrities, you must have some good stories, right?

Grumpy Cat:

Team Blog: I’ve been called worse. But anyway, there must be things you like, right? Got any favorite movies?

Grumpy Cat:

Team Blog: Awesome! Well, that’s a start. Whaddya think about the new Star Wars Episode 7 currently in pre-production. Are you psyched?

Grumpy Cat:

Team Blog: Well, that makes one of us.

Grumpy Cat:

Team Blog: OK, I guess we should end here before your claws start doing the talking and I end up with cat-scratch fever or something, ha ha!

Grumpy Cat:

Team Blog: That was a joke … a bad one … sorry. Please don’t hurt me.


10 Books That Inspire Sales

Filed under: Fun, General, Tip of the Day

10 Books That Inspire SalesI’m not much of a book reader outside the occasional novel about serial killers (don’t judge). But when I found out Advantages magazine was reaching out to industry people for titles that not only motivated them, but inspired sales, I surely was curious.

From the popular (The Biography of Steve Jobs) to the unusual (Who Moved My Cheese?), this article titled “Book It! 10 Title to Inspire Your Sales” is loaded with great tips and advice on how to find motivation when you need it. Read this article now, and in the meantime, here are the 10 titles chosen:

  1. The Biography of Steve Jobs
  2. Who Moved My Cheese?
  3. The Happiness Advantage: The Seven Principles of Positive Psychology That Fuel Success and Performance at Work
  4. The Rules of Woo
  5. Delivering Happiness
  6. Selling the Invisible: A Field Guide to Modern Marketing
  7. The Power of Positive Thinking
  8. The Four Agreements
  9. Losing My Virginity: How I Survived, Had Fun, and Made a Fortune Doing Business My Way
  10. Guerrilla Selling: Unconventional Weapons & Tactics for Increasing Your Sales

Save The Date - Exclusive ASI Radio Interview with Ben Stein

Filed under: Fun, asi radio show

Ben Stein“Bueller? Bueller?”

If you know that line and who uttered it repetitiously in the famous 1986 film Ferris Bueller’s Day Off, then you know the deadpan humor of Ben Stein. The actor — who’s also an economist, best-selling author, attorney and professor — will be giving an exclusive ASI Radio interview on Tuesday, March 5 at 10:30 am EST.

Ben, who will also be the keynote speaker at the ASI Show Long Beach in March, will be discussing everything from small-business challenges to political predictions, and everything in between. So if you’re up for a lot of good business advice and a little humor to boot, then you don’t want to miss this show!


The Harlem Shake Goes Viral in the Ad Specialty Industry!

Filed under: Fun, Uncategorized

The Harlem ShakeJust a few days ago, I never heard of The Harlem Shake. Now, I can’t go a few hours without hearing about it!

Featuring a song by Baauer of the same name, The Harlem Shake is basically an Internet meme that went viral earlier this month where groups of people film themselves emulating a funky dance style. Lasting no more than 30 seconds, The Harlem Shake begins with one individual — usually masked or helmeted — dancing alone for 15 seconds and surrounded by people who seem quite oblivious. Then, as the music kicks in, everyone joins the convulsive dance. It’s the craziest thing I’ve ever seen. Well, not really, but you know what I mean.

How or why this has become such an Internet sensation is befuddling, but it’s so pervasive that some of the folks in the industry — including ASI — have jumped onto The Harlem Shake bandwagon. Check them out below, and if your company is doing one, we want to know! Post a link here, or email us at feedback@asicentral.com.


6 Sexy Promo Products for Valentine’s Day

Filed under: Fun, General

Sexy ProductsQueue Barry White’s Greatest Hits and get the wine chillin’ … it’s that time of year again, when lovers young and old exchange heart-shaped Hallmark greetings, drop ridiculous dough on fancy restaurants, and overdose on chocolate. Yep, Valentine’s Day 2013 promises to be all that and more for those of us with significant others. (For those of us without, like yours truly, there’s always a hockey game on and cold beer in the fridge.)

And in keeping with his annual tradition, Joe Haley of The Joe Show fame presents his top sexy promotional products of the year. Watch this year’s video here, and in the meantime here is the list of the 6 Sexy Products for Valentine’s Day:

  • Condom in a Match Case
  • Bling Cup
  • Thigh Highs
  • Diamond Ring Keytag
  • Pasties
  • Chocolates

5 Highlights of Hoodie History

Filed under: Fun, Tip of the Day

HoodiesThere’s no denying the power of the hoodie. From the classroom to the boardroom, the popular apparel seems to be everywhere. Even my grandmother has one … with bling no less!

This month’s Wearables feature “Hoodie Nation” by Christopher Ruvo drops the knowledge on how you can tap into the sheer awesomeness of this wearable and strike sales gold. Read on for details, and in the meantime enjoy these 5 hoodie pop culture highlights:

  • Yo, Adrian!: When Rocky Balboa donned a hooded sweatshirt and ran up the steps of the Philadelphia Museum of Art in the 1976 movie Rocky, he helped catapult the hoodie into the realm of everyday sportswear. 
  • Manifesto Destiny: Ted Kaczynski, was an unshaven, disheveled recluse. But as pictured in an FBI sketch with hooded sweatshirt and sunglasses, he was something else: mysterious and dangerous. In 2011, federal authorities auctioned Kaczynski’s hoodie and sunglasses, for $20,025 to raise money to compensate his victims. 
  • Coach Vader: Once upon a time, football coaches wore suits on the sideline. Today, New England Patriots head coach Bill Belichick sports a hoodie and a terse expression, earning him comparisons to Darth Vader and Emperor Palpatine.
  • “Like” This: It’s tough to picture Facebook co-founder Mark Zuckerberg without his trademark hoodie. The billionaire mogul is synonymous with the new generation of mega-successful entrepreneurs: dressed-down, techy, and very, very rich. 
  • In The Crosshairs: Controversy surged after Trayvon Martin, a 17-year-old African-American male, was shot to death in Florida. George Zimmerman, the multi-racial neighborhood watchman who shot Martin, described the teen as being “real suspicious,” in part because he was wearing a dark hoodie.

ASI Radio Show Finger Puppets

Filed under: Fun, asi radio show

It’s a bird, it’s a plane, it’s … the ASI Radio Show finger puppets?!

Just when I thought I’ve seen it all in the studios of ASI Radio, in walked SGR Editor Michele Bell today with a straight flush of superhero finger puppets, each depicting a different host of the show. We’ve got:

  • “Batman” Joe Haley
  • Andy “Superman” Cohen
  • Kathy “Cat Woman” Huston
  • “Supergirl” Melinda Ligos
  • Michele “Wonder Woman” Bell

In case you’re interested, Rich Carollo from Lion Circle (asi/67620) created these. Here’s a pic of them all:


Photos from the Democratic National Convention in Charlotte

Filed under: Fun

Another week, another political convention! My colleagues Joan and Jen visited the RNC last week in Tampa and sent back fun pics of ad specialties they found (Click here for products from the RNC). This week: It’s Joan again, and our very own Joe Haley, scouring the DNC in Charlotte for promo products. See what they’ve found, below.

Democratic National Convention Promotional Products

Democratic National Convention Promotional Products

Democratic National Convention Promotional Products

Democratic National Convention Promotional Products

Democratic National Convention Promotional Products

Democratic National Convention Promotional Products

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