Filed under: Sales Tip
Looking for new business? Ask a satisfied customer for a referral. Advantages magazine shares a few of their tips on how to make the most out of asking for referrals. Share your tips here.
After making a customer happy, ask for referrals. Referred leads have a dramatically faster closing rate than cold leads. Ask for referrals from your clients’ partners and suppliers, as well as from other departments and divisions. You may have been taught to ask, “Who do you know that could benefit from my service?” However, that’s too general and most people will not have names ready for you that quickly. Instead, spend the time researching who you want to be referred to and make the request specific.