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Sales Tip of the Week - Good, Better, Best

Filed under: Sales Tip

Good, better, best

In a weekly blog post, we’ll be featuring some valuable tips from Advantages magazine on how to improve your selling. This week’s tip: The “Good, Better, Best” approach:

Use the “Good, Better, Best” approach when presenting promotional product solutions. For example, if you’re presenting shirts you might choose a basic version (lighter fabric weight, few style details but very cost conscious); a moderate option (mid-weight with quality perks such as double-needle stitching) and a high-end choice (luxury fabric such as microfiber or heavier cotton, plus fashion details such as trim or special buttons/closures).


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