November 14, 2013
Filed under: Tip of the Day, Wearables
In a perfect world, sales reps would get heaps of warm leads from their marketing department, leaving plenty of time to cultivate a sale. Unfortunately, that’s too often the exception and not the rule, and the rep is frequently the one coming up with the leads.
In this month’s Wearables‘ Business feature, Staff Writer Christopher digs up some great ideas on how sales pros can generate leads quickly and effectively. Looking to get more quality leads? Then this article is for you! In the meantime, here are three quick tips to better leads:
- Start a blog: According to HubSpot, companies that blog six to eight times per month double their lead volume.
- Get active in the community: Coaching, volunteering at community clean-up days, helping out at local fundraisers for reputable organizations – all are great ways to broaden your network of contacts and connect with potential customers.
- Improve your Website: Populate your site with content – videos, blogs, articles – that positions you as a promotional products expert. Frequently update the site and optimize it with relevant keywords to help you rank high in organic searches related to promo products and your locale. – CR