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2nd Quarter Sales Verdict? Industry’s Looking Good

Filed under: Research

On the heels of last week’s announcement that industry Distributors’ sales for the 2nd quarter were up 8% when compared with the same quarter in 2009, we’re now getting a steady stream of reports from both distributors and suppliers that back up the data. In fact, some of the reports we’re receiving are quite impressive! For instance:

  • Counselor Top 40 supplier Broder Bros. posted a nearly 20% sales increase. Read the report.
  • 4Imprint Group, parent company of Counselor Top 40 distributor 4imprint, posted an 18% increase. Read the report.
  • Counselor Top 40 distributor InnerWorkings posted an over 20% sales increase. Read the report.

This is great news for the industry and we’re hoping the trend continues through 2010!

Also, we’re curious what you’re 3rd quarter 2010 stats will be when compared with 3rd quarter 2009. Please take the poll below.



Tip of the Day - Top 10 Ways to Lock Up Your Data

Filed under: Tip of the Day

TechnologyWhile technology can certainly enhance a company’s operations, it can also put an organization’s proprietary information at risk. Counselor Top 40 distributor Cintas recently released this top-10 list of ways to protect your data.

1. Implement a document-management program. Identify the types of documents considered confidential and train coworkers on responsible information-handling practices. Restrict co-worker access to these documents and discourage printing of confidential data unless essential.

2. Implement a document-retention schedule. Identify the amount of time to retain specific documents. Store these documents in a secure place until the retention period expires. A secure place restricts access to coworkers who don’t have a need to access such files. When the retention period is complete, have the documents shredded by a trusted and certified company.

3. Regularly shred sensitive documents. To protect sensitive information, consider a shredding service that destroys business documents onsite on a scheduled basis. These companies place secure storage containers in easily accessible and identifiable locations to make it convenient for employees to shred documents. This limits opportunities for employees to make judgment calls on which documents should be shredded. If in doubt, shred.

4. Keep documents securely offsite. In addition to outside hackers, valuable employee or customer data may also be compromised. To prevent an unauthorized coworker from accessing data, keep nonessential documents offsite, further limiting potential access.
 
5. Limit acquisition of confidential customer data. Review the type of customer data your business collects. Unless it is integral to the business transaction, avoid collection of information such as customers’ social security, bank accounts or driver’s license numbers. If the information needs to be gathered, restrict access to only those coworkers who need the information.

6. Use password protection. Protect files that contain sensitive data, including payroll, customer and financial information, with passwords. Make sure your coworkers change passwords on a quarterly basis at minimum with a combination of six to eight numbers and letters in upper and lower case to further the reduce the opportunity for passwords to be compromised.

7. Install and update virus-protection software. Virus-protection software is the first step in preventing a worm or virus from distributing files or other stored information from a computer over the network. Make sure employees regularly check for software updates so computers are protected against the latest virus threats.

8. Clear data before disposing of old computers. Even if a computer is no longer used, sensitive data is still available on the hard drive. Potential hackers or data thieves could prey on such data. Use software programs to wipe the data or identify a data-destruction vendor that will physically destroy the hard drive.

9. Review company credit-card statements. Company credit-card data can be compromised just as easily as consumer data. Before paying bills, make sure each employee has reviewed each item to prevent unauthorized charges. If unauthorized charges occur, be sure to notify your credit-card company and all three credit bureaus to protect your credit.

10. Limit use of file-sharing programs. While an effective way to collaborate and share documents, file-sharing programs can also expose a computer to hackers. If they must be used, make sure the system is protected by strong firewall and virus-protection software that is regularly updated.

From the Counselor article, Technology to the Rescue.


Tip of the Day - Business Mistakes to Avoid

Filed under: Tip of the Day

Business MistakesCertain aspects of increasing your business opportunities are no-brainers: provide quality customer service, practice time management, and follow up. Don’t be fooled, though – there are things that you should definitely avoid if you plan on getting more business from your current customers. Here are three mistakes to never make:

1. Don’t emphasize your company’s age. You don’t want to hint at how long you’ve been in business if you’re a relative newbie, according to John Wagley, vice president of Jan’s Humdrum in Winona Lake, IN. “There may be competing businesses that have been doing it longer,” he says, so stress the quality service you offer.

2. Put away the crystal ball. It may seem as if guessing your clients’ needs will win you some brownie points, but it doesn’t always work that way. When you do this, you’re giving your client the “hard-sell pitch of how what you’ve got is what they need,” Wagley says. “Let them talk first, and then come up with a match of what you have for what they need.”

3. Let quality speak for itself. Assuring your customer of the quality of your products is nice, but ultimately they’re just words. To harp on it over and over again can actually make clients wary. “It can sometimes make your customer think you’re not going to be competitive with your prices, and that you’ll then overcharge them,” says Wagley. Make it known that your products are of good quality, and then simply let your goods speak for themselves.

From WearableStyle, vol. 128.


New ASI Radio Show Contest Announced

Filed under: asi radio show, contest

If you like cool, high-tech gadgets – like camcorders, Netbooks and digital cameras — and enjoy the weekly ASI Radio Show, then we have some news for you!

Starting on August 17 and culminating in a prize giveaway show on September 14, ASI is running a contest that requires only that you pay attention to each of four shows for a special “Word of the Week”. For four consecutive weeks we will give a new “Word of the Week,” and on the fifth week we will solicit calls from listeners to identify which word went with which week.

The spoils? Well, they don’t get any better than this!

  • Week 1 Show: August 17, 2010 - Prize: Flip Video-UltraHD Camcorder
  • Week 2 Show: August 24, 2010 - Prize: HP-Mini Netbook
  • Week 3 Show: August 31, 2010 - Prize: Canon-PowerShot 14.1-Megapixel Digital Camera
  • Week 4 Show: September 7, 2010 - Prize: iRobot-Roomba Bagless Robotic Vacuum Cleaner

So save these dates and don’t miss a show! Read more about the contest — including official rules — by clicking here.

And if you’re curious what a Roomba Bagless Robotic Vacuum Cleaner looks like, check out this bad boy! (We need one of these in ASICentral!)

Roomba


ASI Exclusive! Chelsea Clinton’s Wedding Bag

Filed under: General

This just in!

ASI has obtained one of the bags given to hotel guests of Chelsea Clinton’s wedding this past weekend. Here’s what it looks like:

Chelsea Clinton's Wedding Bag

 

In addition to being one sweet-looking bag, the contents are what really astounds me. Presented with an “S” theme, the items all fall under a category that begins with the letter S. The following are some of the categories including the item that went with it:

  • Sip: Wine
  • Snack: Pretzels
  • Scribble: Note paper
  • Sweet: Cookies
  • Shop: A reusable shopping bag
  • Savor: Fresh peaches

Pretty cool, huh? Whaddya think? Post comments below!


Tip of the Day - 7 Deadly Sins of Website Design

Filed under: Tip of the Day

To build a website that really sings your company’s praises, avoid the seven deadly site design sins.

  • Sin 1: Failing to formulate a clear purpose for your site. This may sound obvious, but failing to define and execute a clear purpose – what you want people to be able to learn or do on your site – is one of the more common website design errors, and one of the most costly.
  • Sin 2: Failing to communicate your purpose clearly to your site designer. If you hire a professional to create your site (and you probably should), you’ll pay additional charges if you keep exercising your right to change your mind. Changes in basic design after the project is underway can result in wasted creative hours. Unless your designer has agreed to a flat rate, you’ll be stuck with a larger bill than you expected.
  • Sin 3: Failing to realize content is king. Web surfers are looking for information about your business and the products and services you offer. Such details as site design elements and colors should always be transparent to the viewer. Too much “design” in a website can be compared with wearing too much makeup.
  • Sin 4: Failing to provide a simple navigation system. “Your customers and prospects want their Web experience to be familiar and comfortable,” Redlich says. “They want to be able to find what they want quickly. All of your navigation should be simple and intuitive.”
  • Sin 5: Failing to provide an easy way for interested viewers to contact you. If your site is a full e-commerce site, this requirement may seem too obvious to mention. However, if it contains only basic information, such as company contact information and a description of your services, it’ll be easy to overlook the need to provide a feedback link.
  • Sin 6: Failing to test loading time on an average computer. Most people these days have short tech attention spans, so they’ll move on quickly if your site takes more than a few seconds to load on their screens.
  • Sin 7: Failing to make it easy for search engines to find your site. Internet search engines allow Web surfers to type in key words such as “custom T-shirts,” “embroidery,” a company name or any other subject. Then, in the blink of an eye, the search engine scans the millions of sites on the Web and lists those that have meta-tags identical to the typed-in search term.

For the complete Stitches article, click here.


Hot Trend - The Asia Effect

Filed under: General, Poll

Asia EffectWhat do you get when you combine striking workers, rising wages, decreasing factory output and shrinking labor pools in the “world’s workshop,” China?

Depleted supplier inventories, longer lead times and higher prices, of course. So much so that Counselor magazine has designated this confluence of unusual and unprecedented problems, or “The Asia Effect,” as its Hot Trends for 2010.

Counselor Editor Michele Bell does a great job of capturing the magnitude and breadth of the situation and how it might affect industry distributors.

Want to learn more? Then read on by clicking here!

And since this is such a hot industry trend, we’ve set up a poll question for our users to gauge just how much this issue might be affecting them. So take the poll now!


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