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Filed under: The ASI Show, Tip of the Day
 Six way-cool tradeshow tips:
- Go to a show with an idea-oriented mindset, thinking of the whole programs of particular clients and possible applications for everything you see.
- Use the divide-and-conquer strategy. Meet with other reps from your company before the show to plan how you will cover all the booths. Draw up a list of explicit customer wishes, plus other ideas you’re looking for and give each rep a printout of the list.
- You can save time by scheduling meetings on the floor with only those preferred suppliers who don’t have local representation or who you don’t normally see back at the office. But be sure to stop by your local suppliers booths to at least say hello.
- Suppliers’ networking events can be a great way for newer reps to form beneficial relationships with vendor partners.
- Be sure to take advantage of education sessions and share what you’ve learned with other reps. Also, share product ideas back at the office.
- Speak with suppliers about their newest products and which markets you should target, as well as ideas for great uses of tried-and-true items.
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