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Friday
March 19, 2010

Tip of the Day - The Imprint Can Make the Promotion

Filed under: Tip of the Day

In our industry, we’re always looking for new products, but with the right imprint an old staple can be just as exciting. Here are a few things to try:

• Focus on points of pride, like patriotism, team spirit or fandom.
• Imprint in an unusual location, like the side of a shirt, the sleeve or the shoulder.
• Use interesting techniques, like metallic threads or inks, sequins or laser-etching.

From Advantages magazine’s Success Stories.

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