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Tuesday
November 10, 2009 Tip of the Day: Entertain A Client You HateFiled under: Tip of the Day It’s a fact of business in 2009: Sometimes you find yourself footing the lunch bill for a client you simply can’t stand. Yes, all revenue is important these days. In the case of entertaining a nightmare client, Jody Ferrer, president of The Perfect Promotion LLC (asi/293518), tries to let them steer the conversation as much as possible. “I let them talk and try to find common ground,” she says. Ferrer’s not afraid to cut an annoying client loose, but she knows that sometimes the money bad clients generate is too much to turn down. In those cases, she lets the client do the talking and quietly reminds herself of the payoff for tolerating an unpleasant personality. Plus, “When they start talking about themselves they become more pleasant and more likeable,” she says. Other experts recommend actually seeking out more contact with the person. The reasoning: People tend to like people better the more they see them. Also, giving a client a brief, subliminal touch, such as a quick tap on the shoulder, increases that person’s sense of well-being and may spark more positive behavior. Finally, reflect on reasons to feel grateful that this person is your client. (He’s got a lot of buying power? She is willing to pay top dollar?) Keeping these happy thoughts in mind will keep you upbeat during your time together. From the 2009 Counselor State of the Industry 0 CommentsLeave a Comment |
