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Sell This Product - Bags

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From backpacks and briefcases to totes and travel bags, Banaka’s products will enhance any brand.

Banaka Inc. (asi/38243) has created a niche for its unique bags in the promotional industry. The company offers a wide spectrum of promotional items and corporate merchandise to meet the needs of distributors and retailers. Its product line contains bags of all kinds, including backpacks, computer bags, briefcases, messenger bags, duffel bags, tote bags and travel bags. The company’s main task is to enhance the visibility of the client’s organization and brand, according to Stefan Lee, president.

“Our products assist our clients to ensure that their companies are recognized by other business partners and market potentials,” Lee says. “Exposing your company image is just about the right timing.”

Banaka maintains a varied selection of unique bags that fits all industries, customer bases, income levels and lifestyles. Its most popular product is its line of cooler bags, which keep items at a cool temperature and are most commonly used in hospitals and as promotional gear for outdoor activities like camping and hiking. The next highest selling product is its line of sling packs, perfect for charities and nonprofits, financial services and corporations. Last but not least, Banaka’s drawstring bag is ideal for use in academic environments, such as high schools and college campuses.

“Our bags are versatile for any occasion,” Lee says. “They are the easiest and most efficient way to promote and boost your brand with high impressions.”

Banaka also offers in-house design and customization to suit the needs and functions of any organization. The company’s primary objective is to provide satisfactory customer service to its distributors and to be a one-stop-shop for retailers. Lee is confident imprinted bags are a suitable ad specialty for any type of organization.

“By selecting a bag that suits the organization’s theme and customizing it with embroidery, our clients lead potential customers to a positive perception of their brand,” Lee says. “Giving away such high-quality bags would allow your potential customers to equate your brand with quality.”

Last year, Banaka’s top sellers were its Adventure Sport Backpack (SB-6827) and Ring Canvas Tote (TB-8906). The products’ unique design, versatility and the company’s ability to provide competitive pricing are factors in the success of these bags. Both the backpack and canvas tote are made of recycled paper, textile and plastics and were designed to appeal to clients in search of eco-friendly products. The canvas tote is also biodegradable, making it especially earth-friendly. “Providing exceptional quality with unbeatable price is our core concern,” Lee says.

From the 2009 Advantages September Supplement.


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