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Sell This Product - Chilled Shot Glasses

Filed under: Sell This Product

Chilled shot glasses are hot new products for many markets.

Plastic Premium Access (asi/78404) has a new and unique promotional shot glass that’s a hot-seller … because it’s chilled.
 
“When one orders a shot of liquor anywhere, the waitress or bartender will almost always ask, ‘Do you want that chilled?’ Why? Because they know that chilled shots taste better and go down smoother, thus increasing the possibility of a second or even third refill,” says Nancy Stein, sales manager.

Serving a chilled shot by filling a shaker with ice and a shot of alcohol, shaking it and pouring it into a shot glass takes up some of the bartender’s time and can water down the liquor. Plastic Premium Access proposes its new Chilled Shot Glass as a solution to those inconveniences while serving as a promotional product for restaurants, bars, non-alcoholic beverage companies and liquor companies.

Stein says her company, which for almost 50 years has specialized in designing and manufacturing custom-made plastic products, is the only supplier in the industry that offers this product. The Chilled Shot Glass is a 2-oz., double-walled, freezable shot glass with a freezable liquid in between the two walls. It’s also dishwasher safe.

The stock color is clear with clear freezable liquid, but custom plastic and liquid is available for clients who purchase more than 5,000 pieces. For instance, green can be used for St. Patrick’s Day and pink for Valentine’s Day to tie in with a client’s brand or promotional theme.

“By simply keeping a supply of this innovative, new, stackable item in the freezer, bars and restaurants now have a quick and easy way to offer customers a better-tasting, chilled shot, plus a bonus souvenir shot glass,” says Stein. “In our test marketing with local bars, sales of shots went through the roof as patrons purchased multiple shots in order to obtain and take home several of these great, durable and reusable, free-with-purchase shot glasses.”

Distributors can call Plastic Premium Access for a free brochure that highlights ways that their customers can benefit from this promotional product. Salespeople can also request a free sample mocked up with the name or logo of their client’s bar, restaurant, liquor or mixer brand. They can also emphasize how this product is a new, unique item.

“Because this is an entirely new product introduction, you will have the first opportunity to create great case histories for this great product,” says Stein. “As we all know, exciting new promotional products that tie in with a new trend, solve a client’s problem and provide wonderful promotional benefits for your clients don’t come along very often.”

From the 2009 Advantages September Supplement.


 

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