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Sales Dish of the Day: Pair Up

Filed under: Sales Dish of the Day

Get more sales by pairing up. Form strategic alliances with companies that embrace a win-win philosophy. Do more business with companies that recognize your value as a supplier or customer and are willing to share industry know-how and technology. If you can do something to help someone grow their business, do it, and seek out those with the same attitude.

- From Advantages magazine


Sales Dish of the Day: Going Custom

Filed under: Sales Dish of the Day

When nobody offers exactly the right product for your promotion, why not come up with something new? Some tips for going custom: Take simple products and look for ways to combine them. Think of custom products as a jumping-off point for future variations and future projects. Use custom packaging in addition to your custom product to create an even more “premium” feel. Look for more than one element to customize in a single product. Think shape, color, flavors, scents, etc.

- From Advantages magazine


Sales Dish of the Day: Referral Ideas

Filed under: Sales Dish of the Day

Try these ideas to get referrals: When meeting clients, encourage them to bring in other departments. Make sure your order thank-you mentions that referrals are appreciated. Trade contacts with printers, graphic artists, sign shops, etc. Use online resources like LinkedIn and Facebook to make connections.

- From Advantages magazine


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